Roadster 2.5 is the embodiment of Tesla's commitment to innovation. We unveiled the car last week at the Copenhagen and Newport Beach store openings and on our new website. "These improvements are a direct result of customer feedback and come only a year after release of Roadster 2.0, showing an exceptionally rapid pace of innovation," said Tesla CEO Elon Musk.

Roadster 2.5 delivers: more supportive seats, upgraded power control hardware for performance in exceptionally hot climates, and an optional 7" touchscreen display with back-up camera. The new look, which includes a new front fascia with diffusing vents, rear diffuser and redesigned wheels, reflects the future of Tesla design. Roadster 2.5 will make its way to all Tesla locations in the coming weeks. Click here to schedule a test drive.
Tesla's Newport Beach store hosted an exclusive celebration last week to unveil the new Roadster 2.5 in North America. The grand opening party celebrated Tesla's newest North American store location, which first opened its doors May 19th at 1100 West Coast Highway. US Roadster customers get a $7,500 federal tax credit and California customers receive a CARB rebate of $5,000 for electric vehicles purchased or leased. Customers also benefit from High Occupancy Vehicle (HOV) lane exemption and reduced charging rates from Southern California Edison. The store will be open to the public all weekend.   Roadster 2.5 will made its European debut at Tesla's latest store in Copenhagen, Denmark. Tesla's 13th store worldwide - at Bredgade 35 - is in the heart of Copenhagen, one of the world's most environmentally friendly cities. "We are thrilled that customers in Denmark and throughout Scandinavia have embraced not only the Roadster but the core business philosophy of Tesla Motors," said Cristiano Carlutti, Tesla's Vice President for European Sales and Operations.
Ontario residents can take advantage of an $8,500 tax incentive, announced last month. The incentive is available for those who take delivery of Roadsters after July 1, 2010.

One of the first Canadian Roadster owners, Vincent and Maggie Argiro, find themselves advertising: "For Sale - Ferrari 360 Modena, excellent condition, but a bit obsolete." Read their perspective on driving the Roadster in the new Enthusiasts section of our website.

For more information on the Ontario EV incentive, click here.

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