Sorry, I lost patience after going back 20 pages for a Thread about colors (other than blue).
FYI. I was reading a magazine article by David Lachance in the February 2012 issue of Hemmings Sport and Export, page 8, and I thought I would share some info. This is not meant as a criticism of color choice offered by TM. It may shed some light and show how TM has offered an expanded color palate.
Recently, E.I. Dupont de Nemours and Company announced white is the fastest growing choice among colors in North America, rising to tie silver for first place. One year ago, white was tied for third place with grey (at 16%). Now white has climbed to 22%.
White is number 1 in: India, Japan, South Africa (40%). Dupont’s European color designer, Elke Dirks, thinks, “White is seen as an inspiration for the ecological megatrend in Europe, because it represents modern minimalism and future technology.” What the heck does that mean?
What comes after white and silver? Black (20%), Gray (13%), Red (7%), Blue (6%), Green (2%), yellow/gold (1%), others (2%).
Want to guess what the #1 selling ice cream is? Vanilla wins by a wide margin.
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